INSTRUCTIONAL DESIGN

Informa’s training programs follow the classic “ADDIE” instructional design tenets of Assessment, Design, Development, Implementation, and Evaluation. In partnership with our clients, we assess training needs, design training programs to meet those needs, and develop programs to design specifications. Once programs are implemented, we evaluate performance and adapt future program roll-outs, as necessary.

In addition, we ensure that all our programs incorporate adult learning principles. We start with training goals, and then design pieces with respect to relevancy, practicality, learner motivation, appeal, interactivity, application, retention, and mixed learning styles.

Bottom-line, Informa’s programs aim to accomplish one thing: To give your sales professionals the “know how” and “do how” to excel at their job. To achieve our goal, and yours, we design each program with ADDIE and adult learning principles at their core.